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Advertising and Promotional Specifications
New Product Profiles
Size:
144w x 144h pixels
File Format
JPEG
Text Description:
Word Count: 125 words (text only, no symbols or
bullet points)
Subject: Editorial product description detailing technology, application,
specifications, etc.
File Format: MS Word Document or Email
File Size:
200k or less
Subject:
Product image on white background. Please do not
include any advertising or promotional type.
Deadlines:
All campaigns (new or existing): Two business days
prior to start date. Any image not conforming to the above specifications
will not be placed online and will result in delayed start dates.
Submissions:
Please send e-mail to
ads@medcompare.com
and choose one of two options: Send GIF images and HTML files as an
attachment; or Post files to a WWW page or FTP site and send location
via e-mail.
Editorial product description detailing technology, application, specifications, etc.
File Format:
MS Word Document or E-mail
Special Notes:
Include a URL for Technology Spotlight submissions
Deadlines:
All campaigns (new or existing): One week prior to start date. Any image not conforming to the above specifications will not be placed online and will result in delayed start dates.
A) Text Description
Word Count: 80 words
Subject: Promotional message of product or company with URL link to
supplier home page or product page
File Format: MS Word Document or Email
B) Image
Size: 144 maximum width, 72 maximum height
File Size: 50k
File Format: EPS of supplier logo (JPEG option)
Promotions (featured in Medcompare E-mail Newsletters)
A) Text Description
Word Count: 80 words
Subject: Promotional message of product or company with URL link to
supplier home page or product page
File Format: MS Word Document or Email
B) Image
Size: 144 maximum width, 72 maximum height
File Size: 50k
File Format: EPS of supplier logo (JPEG option)
MULTIPLE VENDOR A) Text Description
Word Count: 75 words
Subject: Editorial description placed at the top of the Quick Compare detailing technology, application, etc. of the products
File Format: MS Word Document or E-mail
B) Images
Number: 3-4 depending on number of products
Size: 125 px (width) x 125 px (height)
File Size: 50k maximum (each image)
File Format: JPEG
A) Text Description
Word Count: 50 words (promotional message describing event)
Also Include: Name of event, dates of event, location of event (including
convention center, city, state, and country), and link to event page
or registration page
File Format: MS Word Document or Email
B) Image
Event/Company Logo, 110 maximum width, 80 maximum height
File Size: 50k
File Format: EPS of supplier logo (JPEG option)
Example:
Pathology Today- ASCP Annual Meeting - The mission of the American Society for Clinical Pathology is to serve as a national resource for the enhancement of the quality of the practice of pathology and laboratory medicine.
San Antonia, TX USA
October 7 - 10, 2004
Macromedia Flash File, compatible with Flash Version 5. Please include both the .fla and .swf files.
Animation:
Looping must be set within the timeline of the flash file— not as a publish, html setting. To do this the action of any last frame should be "If Frame Is Loaded" "Go To" Frame 1.
Linking URL:
An active URL must be provided and cannot exceed 128 characters.
Alt Text:
Must be provided and cannot exceed 25 characters.
Testing:
All creative must function uniformly on both Mac and PC platforms as well as multiple browser versions of Netscape and Internet Explorer.
Deadlines:
All campaigns (new or existing): Two business days prior to start date. Any marquee not conforming to the above specifications will not be placed online and will result in delayed start dates.
Submissions:
Please send e-mail to ads@medcompare.com and choose one of two options: Send GIF images and HTML files as an attachment; or Post files to a WWW page or FTP site and send location via e-mail.
Misc:
Please use a black border around ad whenever possible, especially when the ad has lighter colored backgrounds which blend into our gray at left or white in center.
Skyscraper Advertisement
Size:
120w x 600h pixels
File Size:
40.0K or less for static or animated GIF
File Type:
GIF or Flash formats accepted. If the ad unit is built in Flash, include both the .fla and .swf files. Flash media must be compatible with Flash Version 5
Animation:
Loop no more than four times with a refresh time of no less than two seconds.
Linking URL:
An active URL must be provided and cannot exceed 128 characters.
Alt Text:
Must be provided and cannot exceed 25 characters.
Testing:
All creative must function uniformly on both Mac and PC platforms as well as multiple browser versions of Netscape and Internet Explorer.
Deadlines:
All campaigns (new or existing): Two business days prior to start date. Any marquee not conforming to the above specifications will not be placed online and will result in delayed start dates.
Submissions:
Please send e-mail to ads@medcompare.com and choose one of two options: Send GIF images and HTML files as an attachment; or Post files to a WWW page or FTP site and send location via e-mail.
Misc:
Please use a black border around ad whenever possible, especially when the ad has lighter colored backgrounds which blend into our gray at left or white in center.
Full Page Ad
A) Text Description
Word Count: up to 80 words
RECOMMENDED: Provide a PDF of print ad to be converted to a web page.
B) Image
Company Logo: in EPS, JPG, or GIF file format
Product Image: Send PDF as recommended above. Otherwise, send a large image with a maximum dimension of 350w x 350h pixels.
A) Text Description
Word Count: up to 500 words
Subject: Editorial product description detailing technology, application, specifications, etc.
File Format: MS Word Document or E-mail
B) Images
Description: 4-5 different images of the product
Size: 340 px (width) x 200 px (height)
File Size: any
File Format: JPEG or GIF
Subject: Product image on white background. Please do not include any advertising or promotional type.
